When Domino’s Pizza (NYSE: DPZ), the recognized world leader in pizza delivery, launched its fan-favorite Domino’s Tracker nearly seven years ago, smartwatch technology was likely never a part of the plan. It is now.
The pizza tracker, which allows customers to trace their order from the time it is taken, baked and out for delivery, will now be available on a new innovative platform: Pebble. This marks the first time that Domino’s Tracker has been available on any smartwatch device.
Pebble Technology Corp. of Palo Alto, California, debuted its first smartwatch, Pebble, on Kickstarter in 2012, which remains one of the most successful crowd-funding campaigns to date. The company introduced a premium model, Pebble Steel, in January of this year.
Pizza chief information officer of Domino’s, Kevin Vasconi, stated,”Partnering with Pebble makes perfect sense for our brand, as we continue to innovate and reinvent the ways Domino’s and technology can interact. Pebble’s story of beginning as a self-starter with a great idea completely aligns with the values of the Domino’s brand – and we are proud to have such a shared entrepreneurial passion for the pursuit of innovation.”
Offering such features as notifications and apps, Pebble hosts an app store with over 4,000 applications – including one for Domino’s. By loading the app on your watch, and synching with the Domino’s mobile app for either iPhone or Android, Domino’s Tracker updates and notifications will show up directly on your watch in real time.
“We’re thrilled to be the first smartwatch to partner with Domino’s and help bring their beloved tracker experience to the wrist,” explained Shobeir Shobeiri of Pebble’s business development team. “We designed Pebble to mesh seamlessly into your life, and the Domino’s Tracker app is a natural addition to our growing app. store.”
Domino’s Tracker on Pebble is available for use beginning today, along with the Domino’s mobile app for Android and iPhone. Shobeiri concluded, “We think ‘Pebblers’ around the world will find it both simple and useful.”
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