On Tuesday (February 10th), Kreative Krowd, a crowdsourcing marketplace, officially launched its services for all creative freelancers.
Whether its University or college students from creative departments looking for a part-time job opportunity or building their work experience portfolio to professional freelancers or anyone with a hidden creative talent of any kind. They can all build their portfolio and post their ideas on kreativekrowd.com and get tasks from potential employers.
Kreative Krowd is considered the first, unique freelance marketplace specifically focusing on creative services and products such as Fashion & Textile, Gifts & Memorabilia, Models & Actors and Games, not catered by any other similar freelancing website. It has covered all categories belongs to creative industry as defined by Creativeskillset.org – the industry standard organization.
Founder and CEO of Kreative Krowd, Dr. Muddassir Ahmed explained,”The idea of Kreative Krowd came to me during my PhD research studies in Management Sciences at Lancaster University Management School. I saw an opportunity that there is no online platform which is focused on digital creative services. Given my expertise in designing digital supply chain and the rise of crowdsourcing,
“I believe the services that have traditionally been sourced through agencies-such as recruitment, advertising or management consultancy could suitably be coupled with the crowdsourcing model and bought into the 21st Century hence KreativeKrowd.com was born. After a detailed scrutiny of the business plan, the Kreative Krowd team secured a start-up loan of £6000 from the Virgin Start-Up as a Delivery Partner of the StartUp Loans scheme, and a mentorship program.
We also received the support of the Birmingham Council initiative Enterprise Catalyst which provided great help in the development of the business plan and invaluable pre-startup mentorship.”
Most of competitor sites such as Freelancer.com, Odesk.com; Peopleperhour.com and others are either based on the traditional staffing model, centering on recruiting and outsourcing or the contest model. Kreative Krowd takes a unique approach of providing an “e-commerce experience” and “focus platform” that empowers creative people to showcase their skills as a package, showing key elements of customer service, i.e. cost, quality (rating), delivery (rating) and lead time information at a glance, so as to enable the buying and selling of services in just a few clicks and eliminating any negotiation friction. This pioneering model effectively offers “Services-as-a-Package.”
Ahmed added, “We aim to provide all necessary tools not yet available and cultivate a virtual community environment where Kreatives post their own projects to create original content and support each other in getting recognition of their work. This is a similar method to crowdfunding projects either with or without funds. That is why we have free subscription plans both for Kreatives and Klients.”
