Equitise, a new Australian equity crowdfunding platform, announced this week that its very first investment opportunity, Tourism Radio New Zealand, has finished its funding round and successfully raised over $211,000.
Equitise announced the campaign earlier this year, revealing that the company was needing to raise a minimum goal of NZ $ 200,000 for 17.391% equity stake in the small company.
The traveling company has slowly grown and now claims annual revenue of NX $950,000 per year. The new funding is being used for corporate growth and a push into the Aussie market. For 2014 the company was EBITDA positive. Pre-money valuation was placed at NZ $950,000.
While introducing the campaign, Jonny Wilkinson, Equitise Co-Founder, stated:
“We’re proud to be launching Equitise by offering New Zealanders the opportunity to invest in a mobile media technology market leader. The business uses patented technology to deliver location-based audio content across mobile devices and apps. The revenue model is proven and the company is ready to scale. We believe it’s a great opportunity both for established business investors and people wanting to try investing in private business for the first time.”
Aaron Ridgway, a key investor of Tourism Radio New Zealand explained:
“I’ve invested in Tourism Radio NZ because I believe a cash injection will enable the business to scale relatively easily,” says Ridgway.” The growth opportunities here and in Australia look good to me and I like backing high-integrity business owners who are ready to expand, as opposed to more speculative start up business’s that are higher risk – it’s more satisfying, more useful and more fun than investing in property.”
Now, according to the New Zealand Herald, Wilkinson revealed that the platform has received a lot of interest from potential issuers since completing its first campaign:
“People have obviously seen that out first deal has closed [successfully] and that has provided some certainty and surety in people’s minds.”
Wilkinson also revealed that Equitise is expected to announce its second campaign within the next few weeks.
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