Brief: Bluetooth TrackR Returns to Indiegogo to Raise Funds For New IoT device

TrackR Atlas 4

On Monday, Indiegogo-success TrackR launched a new crowdfunding campaign to raise funds for the TrackR Atlas, an IoT device that automatically keeps track of all belongings tagged with TrackR bravo or other Bluetooth tracker. 

TrackR Atlas 1The company shared that Atlas plugs into the user’s home or office to map your space and keep a digital room-by-room list of where tagged belongings are located. Once in the correct room, ring TrackR bravo to pinpoint tagged items. Wi-Fi connectivity allows users to ring bravo from anywhere in the world to help roommates or family search for items in the home. 

Founder and CEO of TrackR, Chris Herbert, stated:

“We started TrackR nearly six years ago with a simple idea: what if we could pass the task of remembering where items are located to our smartphones and tablets. Today, TrackR Atlas brings this concept to life and advances the Bluetooth tracker category to completely automate home and office organization.” 

TrackR Atlas specs are the following:

  • TrackR Atlas 3Size: 48mm long, 38mm diameter
  • Connectivity: Bluetooth 4.0 (Bluetooth Low Energy)
  • WiFi: 802.11 b/g/n
  • Bluetooth range: Up to 100ft indoors
  • WiFi range: Up to 200 feet indoors
  • Crowd GPS range: Worldwide
  • Compatibility: iPhone 4s & Later, iPad 3rd Generation & Later and Android 4.4 & Later
  • Color: High Gloss White
  • Price: $39 for a single device and a special

Backers of the project expect to receive the TrackR Atlas in June 2016.

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Disclosure Quest

Reg A - Form 1-A Filings Beta

Beta. Initial Form 1-A only. Target raise is the stated Amount to be Raised, totaled. Compared with the same dates one year earlier.

YTD: Jan 1, 2026 - Oct 22, 2026 vs Jan 1, 2025 - Oct 22, 2025

Share this graph
Number of Filings131Prior 125 +4.8%
Target Raise, Total$3.40BPrior $3.54B -3.9%
This YTDYear priorChange
Filings 131 125 +4.8%
Target raise $3.40B $3.54B -3.9%

Sponsored by the Crowded Media Group the leading digital news service covering the global Fintech Industry, including digital assets, crowdfunding, tokenization, and other innovations in capital markets. email us @CrowdfundInside

Source: DisclosureQuest. Initial Form 1-A only.

Created by Crowded Media Group

This display counts initial Form 1-A filings only. It does not represent subsequent filings, including Form 1-A/A amendments or Form 1-A POS post-qualification updates filed by the issuer. Amounts are the stated Amount to be Raised on the initial filing, not capital raised and not amounts revised in later filings.

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