BrightLocker, an Austin, Texas-based crowd-publishing platform that was created by a group of video game industry veterans, has recently unveiled its Beta website that is dedicated to help backers participate in the funding, creation, selection and development of games.
Ruben Cortez, CEO of BrightLocker, Inc., stated:
“In the traditional crowdfunding model for video games, consumers play the role of a pay-and-pray bystander, often backing games that never get made. BrightLocker will ensure that every game that gets funded actually gets made and published. We use the power of the crowd to put the ‘fun’ in funding, engaging with users throughout the entire development process, giving gamers the chance to imagine, choose, create, play and even earn money.”
Crowd-publishing on BrightLocker will notably allow developers to work on games ‘pre-approved’ by gamers, reducing user acquisition cost and making development more efficient, dramatically increasing a titles chances of being a hit product. The games on BrightLocker are not limited to any one platform.
BrightLocker will also reward gamers at every step of the crowd-publishing process, from game concept through development to launch. For active members of the community, the platform and process are unique opportunities to make their favorite ideas become reality – all while earning rewards, achievements, and currency they can use on the platform and in future games, creating a never-ending virtuous cycle.
Preparing for live launch in early 2016, the BrightLocker platform is now accepting signups for its testing, which will begin in early December.
