On Monday, UK-based independent app developer, Pocket App, announced on Monday the launch of its crowdfunding campaign on Seedrs.
Pocket App, which was founded in 2011, reportedly has several years of experience with clients like Coca-Cola, Samsung, W Hotel, the Queen Elizabeth Park, Adidas, Epson, NHS and Phillips. The company is preparing to do work in partnerships with Microsoft, IBM, Capita and ATOS, as well as launching its very own SaaS products built on its platform.
Paul Swaddle, CEO and co-founder of Pocket App stated:
“In this ultra-competitive landscape, Pocket App is a major cost innovator and is leading the way with our approach to app development. And, just like Rocket Internet, we are helping to build companies. We have developed our proposition from building apps to building whole online and mobile businesses – thereby reducing the time enterprise businesses and start-ups need to spend on investment in either people, technology, or resources. Our approach is gaining real traction and we are excited to see how well our crowdfunding campaign is already performing.”
Andrew Hull, co-founder and strategy director Pocket App noted:
“Today, almost every new idea has an app or mobile element to it. You only have to look at the two finalists for The Apprentice and their propositions – a dating app and a plumbing business with an app element – and you can quickly understand just how prolific apps are. This is one of the reasons why our CEO, Paul Swaddle, was asked by the BBC Apprentice team to join the final episode as an industry expert to judge the final two candidates, Vana Koutsomitis and Joseph Valente. Companies like Pocket App are going to be highly sought after in the future for our expertise, technology, resources and capabilities – it is a highly compelling mix.”
Pocket App intends to raise £750,000 in funding in order to continue to develop and grow this exciting and innovative business. Since its debut on the UK-based equity crowdfunding platform, Pocket App’s initiative has successfully secured over £315,000.
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