On Thursday, marketplace platform Lendio announced it has appointed Edward Angstadt as senior vice president of marketing. He reportedly joins the website during its fast-paced growth phase highlighted by nearly 100 percent year-over-year revenue growth.
Angstadt joins Lendio from Web.com, a provider of Internet services and online marketing solutions for small businesses. At Web.com, he managed and led all customer acquisition activity, media spend optimization, cross-sell activity, marketing design resources and website experiences for more than three million small business owners each year. At Lendio, he will utilize his industry experience in driving the company’s market growth initiatives to small business owners.
At Lendio, Angstadt will utilize his industry experience in driving the company’s market growth initiatives to small business owners. Brock Blake, CEO and co-founder of Lendio, stated:
“With a proven track record of developing and executing marketing strategies that target small business owners, Edward is the ideal leader to further strengthen our management team. It is a priority for us to bring on exceptional talent as we continue to grow and solidify our position within the small business lending marketplace.”
Angstadt commented:
“It is very exciting to be part of such a fast-growing company. Most important, Lendio makes a massive difference for thousands of business by helping them find the financing they need. It is an incredibly rewarding experience to be part of a leadership team making that happen.”
Lendio also appointed Steve Jones as senior director of conversion. Jones previously managed conversion optimization and testing development for the Marketing Acquisition Department at Vivint. With more than 20 years of industry experience, Brenda Armstrong has also been named as Lendio’s public relations director and will oversee the company’s communications efforts.
Blake added:
“We have brought together these bright minds with one goal, to make a positive impact on the lives of small business owners. These new team members reinforce Lendio’s commitment to scaling the company through increased visibility, which is exactly what we need as we take our business to the next level.”
