This week, GE’s FirstBuild announced the winning design of the Pique Coffee Brewer through its Cold Brew Challenge. The company revealed that nearly 50 entries were submitted for product.
Last year, the company launched two successful campaigns for the Opal Nugget Ice Maker and Paragon Induction Cooktop on Indiegogo and successfully secured over $3 million for the projects. FirstBuild is offering community members the chance to once again show off their extraordinary industrial design capabilities and user-experience insights by entering the Cold Brew Challenge. The company offered up 1% of the funding from Indiegogo to be shared by the winning designers, up to $30,000 in total awards.
Taylor Dawson, product evangelist at FirstBuild, stated:
“We had so many great entries from our community members. It demonstrates passion for bringing a cold brew product to market. The FirstBuild community has a track record of creating the kind of products that consumers want.”
The winners are the following:
The First Prize of $5,000 was awarded to Nick Allen of San Francisco for his “Pique” design, an elegant hourglass form with a simple and intuitive user interface.- The Second Prize of $3,000 went to the LPK Design Team of Cincinnati, for their “1B Cube” design. The design included a modular, 2-piece cube created with the brewing process in mind.
- The Third Prize of $2,000 was awarded to Robert Matzke of Germany. Robert designed the sleek “Cold Fusion,” combining organic and geometric shapes with a sculptured carafe.
The winning designers are reportedly eligible for a portion of the earnings of the upcoming Indiegogo campaign. Allen added:
“It’s like no other challenge I’ve ever seen before. The opportunity to collaborate with FirstBuild’s engineers to create a real product was a big plus for me.”
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