Launched in 2013, the company currently sells its products for the price of £14.50 to retailers, which includes Lakeland stores and online, Scotts of Stow, and the QVC TV shopping channel. Each of its bags, which can make 25 pints of brew, are notably pre-packed with extract. All the customer needs to do is add water and yeast. Moonshine Drinks noted that each of its beers are naturally conditions and are not filtered or pasteurized.
With the wine bags, customers just need to add warm water and let the bag sit for 9 to 11 days (depending on taste preference – 9 days will create a sweeter/fruit taste, 10 days will be fruity, and 11 days will be medium). Add ‘Moondust Wine Stabiliser’ (Sodium Metabisulphite) and shake the bag for a minimum of three minutes. Repeat the shake process until there is no pressure build up. Then store the bag in a cool place for 14 days. The wine’s alcohol volumes are 12% for the wines (for ales its 4.2% and ciders its 4.5%).
The company noted:
“Moonshine Drinks has proved a demand for its product. In addition, it’s also patented the unique brew-bag which allows pressure to be released while preventing air from entering the vessel. This is crucial to the simplicity of the proposition and allows all stages of the fermentation and maturation of the product to take place in one vessel.”
Funds from Moonshine’s Seedrs campaign will be used to achieve stock level of 8,000 bags, which will include the new varieties of wine. Since its launch, the initiative has raised nearly £27,000. It is set to close at the end of July.
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