Fisher-Price Launches Indiegogo Campaign For Smart Connect Soother

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American toy company Fisher-Price has launched a crowdfunding campaign on Indiegogo to raise $10,000 for its new bedtime device, the Smart Connect Deluxe Soother.

fisher-price-soother-1According to the brand, the new deluxe, fully-featured soother is customized to suit any family’s sleep routine through the Smart Connect app. Parents may use the app to create a “Sleep Stage” plan, which will help enhance their baby’s bedtime routine. These stages are the following:

  • Stage 1 – Captivate:
    The Soother uses lights and gentle music to help grab a baby’s attention when they are not quite ready to settle down.
  • Stage 2 – Sooth:
    The Soother uses dimmed lights and softer, slower music to keep the baby relax.
  • Stage 3 – Sleep:
    The Soother’s projection is replaced with a gentle night light and calming sound to help the baby fall asleep.

Fisher-Price also noted that the Soother has tons of customizable combinations, along with multi-colored starlight projection and an animal silhouette projection. It also has an amber-colored nightlight. music such as nature sounds and pink noise, The company explained the benefit of using pink noise over white noise:

White noise is a combination of all frequencies across our hearing spectrum at the same volume, so it can be quite harsh. Pink noise is similar, but has a less volume in the higher frequencies.  So it is less fatiguing – especially for long durations.”

Full features are shown below.

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Backers of the campaign can receive the Soother starting at $34. They may also receive a twin pack for $68. Estimated delivery is scheduled for June 2017. The initiative is set to close mid-January.


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