The platform, which was launched in 2015 by Charlie Scott and Matt Jarosy, describes itself as a new sports platform aimed at improving sport participation and management in university. The creators stated that the platform was designed in conjunction with universities across the UK and is set to be available for both on-the-go and desktop. It was revealed:
“Following our market research in a selection of UK university sport departments, we found that staff spend a lot of time and resources gathering information on participation and student interest. This is particularly the case at the start of the year when new students join during Fresher’s Week. Improving recording of sporting activity can assist universities in applying for grants from Sport England, such as the £15m Sport Activation Fund, which is used to improve their sport activities.”
Rivalled also revealed its four-phase strategy to become the “world’s biggest” sports network:
- Work with universities to become the industry standard sports platform
- Target the clubs of students graduating from Rivalled universities
- Expand into European universities and clubs
- Connect sporting institutions and their players across the globe
The platform’s creators also noted that its primary revenue stream would be through subscriptions for the first two years, with advertising being introduced once a significant user base has been created. Funds from the Crowdcube initiative will be used for platform development; marketing and branding; and servicing and staff costs.
The campaign is set to close at the beginning of March.
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