Rapid Growth: Flexiti Team Adds COO Jerome Peeters & CRO Colin Franks

It’s been a busy few weeks for the Flexiti Financial team, having added its first Advisory Board Members, Diane Brisebois and Rick Padulo last month. The Toronto-based a provider of point-of-sale financing and payment technology for retailers, announced the appointment of Jerome Peeters as Chief Operating Officer (COO) and Colin Franks as Chief Risk Officer (CRO) to its senior executive team. Both positions are newly created and come at a critical time for Flexiti Financial as the company continues to experience rapid growth in the consumer financing space.

“Jerome and Colin are two exceptionally well-respected senior executives in the financial services industry and we couldn’t be more excited to bring their calibre of talent and experience to the Flexiti Financial team,” said Peter Kalen, Founder and CEO of Flexiti Financial. “They join us at an important time for the company as we manage rapid growth while staying true to our goal – to be the leader in POS financing for retailers through the constant evolution of our technology and development of innovative financing tools. Their expertise will play a critical role in our continued journey and future success.”

As COO, Peeters will be responsible for the overall operations of the company, evolving business practices and overseeing the effective deployment of resources to meet the company’s current business objectives and to position it for future growth. Peeters joins Flexiti Financial from B2B Bank, where he served as Vice-President, Operations and Client Services. Prior to this, he spent four years at Sears Canada in a series of progressive senior marketing and operational roles within Sears Financial Services and the broader company. Before joining Sears, Mr. Peeters was Senior Director, Marketing and Change Management at CIBC, supporting the President’s Choice Financial business.

As CRO, Franks will be responsible for developing a firm-wide vision, strategy and governance framework for all aspects of Risk Management. Mr. Franks was most recently Chief Risk Officer, Canadian Credit Cards at JP Morgan Chase where he managed Risk across several retail partners including Sears, Amazon and Best Buy. Before joining JP Morgan Chase, he spent over nine years at MBNA managing all aspects of the Risk lifecycle and eventually becoming Director of Strategic and Risk Planning.

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