Sleep Tracking Startup EverSleep Secures $50,000 in Flash Funding From Indiegogo Partner Arrow

Global crowdfunding platform Indiegogo announced on Thursday one of its funded projects, Eversleep, secured $50,000 in flash funding through its partner, Arrow. The project raised $140,133 from 630 backers early this summer

EverSleep is described as a complete all-in-one device, paired with an app, that tracks 20 factors that affect sleep and coaches users of the wearable with the knowledge, tips, tricks, product suggestions, and clinical recommendations needed for a better night sleep. Founders of the startup, Chris Crowley, David Pickerill and David Tobler, revealed why they decided to use Indiegogo for funding efforts:

“We were really hoping Indiegogo would get us into production. On day one, we had enough parts to complete 100 units. What we really wanted to do was sort of fill that pipeline and help our cash flow to build our first thousand, and we’ve absolutely made that now.”

Prior to launching on Indiegogo, the EverSleep team obtained Arrow Certification and became eligible for the flash funding. The funding portal added:

“As a part of the Arrow Certification program, Crowley, Pickerill and Tobler are grateful for the opportunity to use the funds to help build their business. According to the team, the award will give Eversleep the working capital it needs to increase inventory. It will also allow them to deliver units to Indiegogo backers and help them prepare for their full-release launch, which is planned for September.”

Estimated delivery time for EverSleep to backers is currently scheduled for October 2017.


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