Stagedoor, a London-based theatre app startup, successfully secured nearly £350,000 over the course of its equity crowdfunding campaign on Seedrs, greatly surpassing its original funding target of £200,000. The company revealed that its community of 20,000 users contributed enormously to the success of this campaign, investing £140,000 in amounts as small as £10 each.
Stagedoor stated it helps users discover and book the best shows in London through personalized recommendations that take into account your preferences as well as those of your friends. Users can use Stagedoor to follow their favorite genres, venues, and artists and create alerts so they never miss getting a seat.
“Through Stagedoor theatre goers can access the most comprehensive database of more than 500 theatre performances in London – allowing them to follow their favourite Directors, Actors, Writers, Theatre companies, and Venues in order to stay up to date with current and future productions. Once they find a show they love, users can then save shows in a smart ‘wish list,’ which reminds them before a show opens or closes… no more excuses for missing a show.”
While sharing more details about the funding round’s success, Michael Hadjijoseph, Co-Founder and CEO of Stagedoor, stated:
“This is a very exciting time for our company and I would like to thank all our investors for sharing our vision. Together, we will continue to make theatre more accessible and help introduce new audiences to our fantastic industry.”
Francis Hellyer, CEO of London Theatre Direct, added:
“Theatre is a social experience and Stagedoor is a tech platform that reflects that. It already has a thriving community of users and I’m sure it will be the catalyst for millions of great nights out at the theatre.”
All funds from the Seedrs round will be used to continue Stagedoor’s expansion. The campaign has officially closed.
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