TruValue Labs, an artificial intelligence (AI) firm, has closed a $13.6 million Series A funding round led by Katalyst Ventures. Additional investors include the Hearst Financial Venture Fund, the Entrepreneurs’ Fund, Sun Hung Kai Strategic Capital Limited, William Campbell, former Chairman of JPM Chase Card Services, CEO at Citibank Global Consumer; and Tom Chavez, former CEO and Co-Founder at Krux Inc., a Salesforce Company.
The funding round was described as enabling TruValue Labs to meet the demand for AI and data analytics technologies that allow investors to identify intangible risks and opportunities in unstructured data. The funding will help the firm to 
accelerate the development of predictive capabilities seeking alpha returns.
Susan Choe, General Partner of Katalyst Ventures, said she had been involved with TruValue since inception and has seen them build “market leading momentum.”
“TruValue Labs is at the tipping point of financial technology analysis by combining AI, big data analytics, and ESG analysis, opening up a rare opportunity to disrupt and redefine the fintech market.”
The new funds will also be invested in further developing one of TruValue Labs’ core AI assets, the “TVL InsightEngine.” I
This service is expected to process massive amounts of unstructured data that impact financial assets in real time.
“This capital raise further solidifies the continued demand from investment professionals for AI-powered technologies and innovative data that can provide them with a strategic advantage versus their peers,” said Hendrik Bartel, CEO and co-founder of TruValue Labs. “Our team of experienced industry experts combined with industry-leading AI technology enables us to process the vast amount of unstructured data produced every day at scale and curate it to meet the individual needs of asset managers and institutional investors alike.”
