On Wednesday, European financial group Nordea announced it has formed a partnership with Invesdor to improve the availability of alternative financing solutions for Finnish growth companies. According to the duo, the market for digital financing services has grown in the Nordic countries in the past few years at an annual pace of as much as hundreds of percent. While sharing more details about the partnership, Aleksi Lehtonen, Head of Business Banking Finland at Nordea stated:
“Our collaboration model is a good example of how we are to an increasing extent developing new services and offering them to customers in collaboration with the best partners in the industry. Invesdor is the leading digital fundraising platform in the Nordics with high standards, an objective to develop the industry continues and a license to offer investment services in 28 countries.”
Invesdor’s CEO and co-founder, Lasse Mäkelä, also commented:
“The Nordic countries are pioneers in the development of digital financing. One proof point is that not only startups but also companies in a more mature growth phase are using digital funding tools, also known as crowdfunding services, to expand their ownership base in preparation for an IPO, for example. As the largest bank in the Nordic countries Nordea is an ideal collaboration partner for us. We will generate high potential by enabling investors and growth companies to meet online across country borders.”
The organizations added that with the collaboration of Nordea and Invesdor, which begins in June and capitalizing on Invesdor’s crowdfunding platform, Finnish growth companies will have an even larger range of alternatives for raising funds.