Wirecard announced on Wednesday it has formed a partnership with Sony for digital payment technology. According to Wirecard, Sony is officially launching the wena watch range in the UK and Ireland and the fintech reported that by using its boon app for iOS and Android, customers will be able to add a virtual card to the wena app and set up automatic top-ups, providing a simple way for everyone to access funds, no matter who they bank with.
Speaking about the collaboration, Georg von Waldenfels, Executive Vice President Group Business Development at Wirecard, stated:
“The cooperation between Wirecard and Sony combines the best of two worlds by tracking your activities and making mobile payments by connecting your boon app with a fashionable smart wearable. This brings a whole new lifestyle aspect to the market for mobile payments, which is currently experiencing strong growth worldwide, and this is why we are delighted to be among the first launch partners for Sony wena. Our customers can now use their digital boon app to track their spending, make peer-to-peer and online payments plus use their favorite wearable at the point of sale – without having to take their physical wallet with them. These benefits for consumers of being able to pay with their smart device and boon mean a new level of freedom in everyday life.”
Wirecard revealed that the wena watch has been created by a new business development program within Sony, known as the Seed Acceleration Program (SAP). Wirecard added:
“wena stands for ‘Wear Electronics Naturally’ and the strap has been designed exactly with this in mind. The interchangeable nature of the watch allows the technology to be isolated to the clasp of the watch strap, rather than being linked to the face. The design of the watch not only allows the wearer to choose any watch face, but it makes everyday activities easier to do. For example, when making payments with the watch, there is no need for the wearer to twist their wrist to tap the face onto the terminal, which many find uncomfortable and unnatural – instead it can all be done with one simple, easy movement.”