monva, a UK-based intelligent comparison platform for financial products and services, is set to close its equity crowdfunding campaign on Crowdcube with more than £400,000 in funding secured. The initiative, which has already attracted nearly 625 Crowdcube investors, was launched last month and was originally seeking £250,000.
As previously reported, monva is on a mission to “reimagine” how everyone compares and buys products and services by removing the “friction” involved in buying financial services and utility products, using customer’s data for good, and automating mundane tasks. The company will use the data to help with the following:
- Personalize ongoing offers through your account dashboard and mobile app
- Intelligently update your financial offers, helping you to be proactive by enabling faster switching using the data you have already provided
- Automatically complete credit card searches in just 10 seconds
The company also revealed:
“We’re initially targeting the Credit Card market, followed by Loans, Energy, and Communications, which already represent a potential £3billion opportunity. monva wants to reimagine financial comparison for regular users of these services and the 80% of UK Adults that have either never switched a product or switched only once.”
monva is using the Crowdcube to attract funds in order to build out its “Mo” platform, as well as develop strategic partnerships and make key hires in tech and marketing. The company is now offering 12.22% in equity at a £2,247,112 pre-money valuation. The campaign is set to close this Friday.
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