ANNA Provides Crowdfunding Investors a 40% Profit, Seedrs Gets 14th Exit

This week it was announced that UK-based ANNA, a mobile business current account and financial administrative assistant services provider for SMEs, had sold a majority stake in the company to ABHH, an established multinational banking group. ABHH invested $21 million into the firm taking a majority stake in the Fintech at a valuation of $110 million. This is Seedrs 14th portfolio exit according to the platform.

The purchase by ABHH also represented an opportunity for investors that backed Anna on Seedrs to exit their position at a 40% gain, according to the platform.

In 2019, Anna raised £3.4 million from 595 investors on Seedrs. Investors received a convertible with a 20% discount.

In a blog post, Seedrs Chief Investment Officer Kirsty Grant commented:

“We’re delighted for Eduard and the ANNA team. They’ve had a fantastic growth journey to date and it’s brilliant for Seedrs investors to realise a return on their investment so swiftly after ANNA completed their Seedrs round.”

ANNA CEO and co-founder Eduard Panteleev stated:

“Equity for Mugs, our campaign with Seedrs last Autumn was hugely successful, enabling us to invest in developing new services and customer support capabilities. The Seedrs platform connected us directly to like-minded entrepreneurs and investors who share our belief in ANNA’s purpose, offer, and its potential for growth.”


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