Female empowerment brand Killing Kittens quickly secured its initial £250,000 funding target through its latest Seedrs campaign. As previously reported, Killing Kittens stated it has grown to become one of the worlds leading brands in the female adult industry. The organization notably employs a female-first attitude in everything it does and it puts women in control and encourages integrity, respect, confidence, and body positivity for all.
“Online – The KK app is free to use for the basic membership, but users must pay to upgrade to experience premium features, see no ads and get access to exclusive content. We’re currently developing a proprietary ad platform – the first of its kind in our market space (that we’re aware of) – that will allow us to monetise our relationships with brands and influencers by delivering ads to our free users and potentially 3rd party publishers.”
Killing Kittens noted it runs events all over the world by women for women and its digital platform has millions of monthly users and grows from strength to strength. The Kitten world covers brands such as Kurious Kittens, Torture Kittens and soon to be expanding into Clothing, Toys, Media, and Clubs.
Funds from the current Seedrs campaign will be used for the following:
- 45% Growth Marketing: Killing Kittens intend on increasing brand awareness to grow our community. This involves a fully specced marketing activation campaign in the UK and U.S.
- 45% Product innovation: With Killing Kittens’ new technology already being built, we aim to increase online revenue and retention from new and existing subscribers.
- 5% Preparing for funding: Building a fundraising campaign for Series A growth round.
- 5% Operations: Maintain running costs of online and offline operations.
The campaign is set to close at the beginning of July.
Have a crowdfunding offering you'd like to share? Submit an offering for consideration using our Submit a Tip form and we may share it on our site!