Just a little over six months after raising £361,162 through its previous Seedrs campaign, UK-based mobile technology platform, Thyngs, has returned to the equity crowdfunding platform with a mission to raise an additional £200,000 in the funding. Through the new funding round, Thyngs is offering 2.57% in equity at a £7,592,407 pre-money valuation.
As previously reported, Thyngs is on a mission to transform physical objects and locations into smart, connected, experiences that are engaging, rewarding, and memorable by building a secure and affordable for businesses to take advantage of the growth of the mobile payment and create a sustainable business model in the UK fundraising sector.
“Charities are using our platform to turn collecting boxes, shop windows and even staff into instant mobile donation points, more than covering ongoing costs with the extra income generated through Gift Aid. Global brands are also using it to engage and convert customers directly from marketing, merchandise, packaging, and products.”
Thyngs’ self-service platform is reportedly being used by charities, retailers, publishers, and re-seller partners to create new services in minutes. Printers and manufacturers embed specially designed hardware, stickers, or cards (thyngs) into their existing print production processes with an incremental cost of pennies. In regards to what the latest crowdfunding campaign’s funds will be used for, Thyngs added:
“Money raised will be used to enhance marketing, bolster sales team to more rapidly close deal, expand account management team to increase customer success so we can become the goto company for touch-free app-free commerce.”
Since its launch, Thyngs’ latest crowdfunding campaign has raised more than £190,000 from over 150 Seedrs investors. It is set to close at the beginning of August.
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