U.S. Digital Lending Platform Roostify Announces Enhancement in Credit Services Product

Roostify, a U.S.-based digital lending platform, announced on Wednesday the enhancement of its Credit Services product. Roostify reported that through this new integrated service, the platform’s customers can select tri-merge, single bureau, soft and hard credit pulls directly from the Roostify’s site.

“Integrated credit is a core functionality to support Roostify’s recently announced Automated Conditional Approval. In conjunction with other core automated services like product selection and decisioning, the Roostify platform is able to maximize self-service workflows for consumers.”

While speaking about the enhancement, Travis Kniffen, Director of Platform Partnerships at Roostify, stated:

“We identified a friction point in the mortgage process and set out to address it. Roostify understood that access to a quick and accurate credit report for every customer was vital when securing the loan. Roostify partnered with Factual Data for real-time insight within the Roostify platform. This enhancement allows lenders to make informed decisions at the time of application and reduce time-to-close cycles for all of our customers.”

Founded in 2012, Roostify describes itself as a web and mobile service that claims to simplify and accelerate the home-buying experience by providing step-by-step guidance in the home and loan closing process. This allows agents, loan officers, and homebuyers to share and track critical information “seamlessly.”

By accelerating and demystifying the home loan and closing process, and increasing the accountability of everyone involved in the process, Roostify helps agents and lenders increase deal flow and reduce risk while creating a better, faster, less stressful experience for people who are buying homes.”



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