Together Price, a European sharing network, is set to close its equity crowdfunding campaign on Crowdcube with nearly €540,000 raised. The funding round launched last month originally seeking €200,000 and has so far attracted 2355 Crowdcube investors.
Founded in 2017, Together Price describes itself as a digital identity platform to manage group subscription plans (TV, Music streaming and gaming platforms), we help users to split bills and manage group communication with roommates and friends.
“64% of consumers who intend on subscribing to a new digital service will downgrade or terminate their current subscriptions to make room for a new one. 40% of Millennials are signed up for more services than they can afford, and feel “overwhelmed” by the number they manage. In response to the difficulty providers face with retention, they offer premium plans to share access among friends & family. That is why in 2017 we launched Together Price.”
The company’s mission is to fight Subscription Fatigue by making sharing easy and accessible to everyone:
- Discover 80+ shareable subscription plans
- Find and connect with reliable sharing mates
- Easily manage the sharing process
Together Price further revealed:
“We are generating revenues through a B2C business model by charging our users a transaction fee each time a payment is made on the platform. Recently, we’ve been signing B2B agreements to deliver new activations for 10+ Tier-1 providers by engaging our users through marketing campaigns and running ads on our platform.”
Together Price went on to add that it will be using the Crowdcube funds to accelerate growth by investing in tech and marketing. The campaign is set to close later this week.
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