Digital Onboarding Introduced by Land Bank of the Philippines, Clients May Open Savings Accounts Online without Visiting a Bank Branch

The Land Bank of the Philippines has introduced its digital onboarding platform for its clients so they can easily open up a savings account without being required to visit a physical bank location.

The State-managed banking institution unveiled its digital onboarding system, called DOBS Mobile, on May 12, 2021. LandBank’s customer onboarding solution supports online savings accounts that can be opened within 15 minutes.

Using the LandBank digital app, clients simply have to complete application forms online and upload their government-issued ID cards (like UMID, Passport copy, PRC ID, SSS, company ID or school IDs) in order to open a new digital savings account.

The digital bank account provides typical features including cardless withdrawals through the mobile app, money transfer services, bill payments via the MBA and LandBank iAccess (among other channels).

Customers can also choose to update their digital bank accounts to a regular LandBank Visa debit card by visiting one of their physical branches.

DOBS Mobile was introduced as part of the government’s Ease of Doing Business (EODB) project, as well as safety protocols being enforced due to the COVID-19 outbreak.

Before the introduction of the DOBS Mobile, LandBank offered DOBS in December 2018 as the very first digital account opening platform being provided by universal banks based in the Philippines.

Julio D. Climaco, Jr., Branch Banking Sector Head, Executive Vice President at LandBank, stated:

“The DOBS Mobile underscores LANDBANK’s continued commitment to provide accessible, convenient, and safe digital solutions. Our digital banking initiatives remain centered on balancing service delivery while ensuring the health and safety of our clients which is of utmost priority.”

As reported in March 2021, BPC Technology’s payment division, O-City, partnered with the Land Bank of the Philippines to pilot the country’s digital payments in Public Utility Vehicles such as buses and jeepneys.

O-CITY is expected to ensure urban transit systems are interoperable and travelers can pay seamlessly and securely with their Mastercard EMV card or other contactless banking cards.

According to a release, the entry to the Filipino market represents a key milestone for O-CITY as LandBank is their first ASEAN customer.



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