PayPal and Venmo are now accepted forms of payment at each of Giant Eagle’s 474 supermarket and GetGo locations, the chain announced today. With this announcement, Giant Eagle and GetGo become the first grocery and convenience store chains in the U.S. to offer customers the ability to utilize PayPal and Venmo payments at the register.
“We are thrilled to be the first supermarket and convenience chain in the country to accept PayPal and Venmo in our stores,” said Graham Watkins, Giant Eagle EVP of Retail Innovation and Business Development. “This implementation is particularly exciting as it enables Giant Eagle and GetGo customers to use the digital payment methods that they already enjoy in the places where they transact most frequently.”
Research from Blackhawk Network indicates 59 per cent of surveyed consumers have been using their digital wallet more frequently since the pandemic began. And, of the digital payment tools available, 48 per cent of consumers are using QR codes and barcodes on a mobile device more frequently over the last year.
“With mobile payments on the rise, it’s not just about consumers finding easy payment options, it’s also about ensuring that retailers and consumers are confident in using new payment tools and technologies,” said Brett Narlinger, head of global commerce at Blackhawk Network. “Helping our partners be first-to-market with these new digital payment offerings that are in high-demand is a critical innovation that our team at Blackhawk is proud to support.”
Based on Blackhawk’s research, digital wallet and payments are also driving an increase in shopper loyalty as 63 per cent of respondents report they are more likely to shop at a retailer if they accept the digital payments they use, and 73 per cent of respondents say they want to be able to pay the same way they pay online and in store. PayPal is the number one digital payment tool they intend to use in 2021, with 60 per cent of digital payment users planning to continue using PayPal once shopping returns to pre-pandemic levels.
“Consumers have grown increasingly comfortable using digital payments in many different contexts over the past year including using touch free options for in-store purchases. By working with Giant Eagle and Blackhawk Network, we are able to bring this technology to their customers for their everyday purchases and provide added value to these consumers,” said Frank Keller, SVP of In-Store at PayPal. “This expansion of PayPal and Venmo digital payments into grocery and convenience stores propels our mission to bring easy, safe payments to consumers at any point in their shopping experience.”