Insurtech Novidea Raises $50M via Series C Led by Battery Ventures

Novidea, creator of the born-in-the-cloud, data-driven platform optimizing the entire insurance policy and distribution lifecycle, announced that it has raised $50 Million in Series C funding.

The investment round was “led by Battery Ventures with participation from Cross Creek, both new investors, and the company’s existing investors, Israel Growth Partners (IGP), KT Squared, and JAL Ventures.”

To date, Novidea “has raised $90 Million.”

In recent years, the company claims it has “experienced hyper-growth, selling to insurance leaders across the globe.” Novidea will “leverage the investment to continue its journey to becoming an industry leader and increase international market share.”

Specifically, funds will “go to the further development of its cloud-based, data-driven insurance platform, fortification of its customer success infrastructure, and expansion of teams and offices across all target markets in the US, UK, EMEA, and APAC.”

Digital transformation is “one of the most urgent pain points faced by insurance agents, brokers, MGAs, and carriers in every major market.”

Historically, the insurance market “has been slow to evolve due to legacy systems that are expensive to scale, siloed data, and limited access to real-time management information.”

Novidea’s insurance platform “enables insurance agents, brokers, and MGAs to automate repetitive processes, drive operational efficiencies, and increase business resilience to stay competitive and provide a better customer experience.”

Shiran Shalev, Partner at Battery Ventures, said:

“While businesses globally adjust to dealing with a pronounced increase in risk—driven by geopolitical, economic, and other events—the insurance industry has generally been underserved by technology relative to other sectors. Novidea has built a modern, comprehensive software suite which currently powers some of the world’s largest and most complex insurance groups, and we are excited to partner with them for their next phase of growth.”

Shalev will join the Board of Directors at Novidea.

Roi Agababa, CEO of Novidea, said:

“Novidea has experienced unprecedented growth, driven by the demand in global markets to modernize the insurance distribution lifecycle and provide a better digital experience. We are thrilled to welcome Battery Ventures and Cross Creek as our newest partners in this round of funding, along with our existing investors. Through this transaction, Novidea will have the ability to expand our product suite, add further innovation to our platform, and deliver superior customer experience.”

In 2022, Novidea reported:

  • 90% Year Over Year (YoY) growth rate.
  • Net Revenue Retention (NRR) rate of 139%.
  • Expansion of employee headcount in all key regions where it does business, including US, UK and EMEA.
  • Bolstering of its overseas research and development (R&D) teams.
  • Investment in global customer-success infrastructure to streamline service delivery in all regions.
  • Expansion of its senior leadership team with multiple strategic hires in marketing, HR, finance, customer success, and technology.
  • Advising on legal matters around the transaction were law firms Pearl Cohen for Novidea and Meitar for Battery Ventures.


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