B2B buy now, pay later solutions provider Tabit has partnered with embedded lending multinational company Jifiti to serve Canadian B2B merchants, the companies announced this week. Jifiti’s embedded lending platform was white-labelled for Tabit.
Online merchants can download the Tabit plugin from one of several e-commerce platform marketplaces such as Shopify and BigCommerce. They can then customize their user experience based on their needs, and immediately start offering installment loans and net terms to business buyers. A financing option is displayed to the customer throughout the buyer journey, from product pages through to checkout, which brings the potential for increasing sales, AOV and conversion rates.
“Through our partnership with Jifiti, we look forward to making the business buyer journey as simple, seamless and streamlined as it is for consumers. Using our branded ecommerce platform plugins, merchants in Canada will be able to grow their sales and cart sizes while simultaneously building loyal customer relationships,” said Elias Beaino, EVP at Tabit.
Jifiti’s platform supports every B2B and B2C point-of-sale financing option, including installment loans, lines of credit, net terms and split payments. Because the platform is white-labeled, merchants retain full customer ownership and gain valuable data insights, the companies said in a statement
“We’re excited to be partnering with Tabit to help businesses in Canada easily finance their purchases in the most responsible and affordable way possible,” said Jifiti chief revenue officer Victor Ofstein. “At Jifiti, we strive to form partnerships with like-minded industry leaders in order to bring value to everyone involved, merchants and their customers, and this partnership achieves exactly that.”
Tabit is a B2B buy now, pay later solution from Merchant Growth. Tabit was founded in 2021 to bring the consumer buying experience to B2B. About Merchant Growth
Merchant Growth is a Canadian financial technology company with a focus on small business financing. Over the past decade, Merchant Growth said it has supported Canadian businesses with hundreds of millions of dollars in growth financing.