Arta Finance, a US-headquartered digital family office for accredited investors, has secured approval to launch in Singapore, aiming to open its platform to Singaporean residents and other investors later this year.
This move follows a significant expansion of Arta’s product offerings and team of industry leaders, alongside its emergence from stealth mode in 2022 with over S$120 million ($90 million) in backing from notable investors including Peak XV, Ribbit, Coatue, and over 140 tech and finance luminaries such as Eric Schmidt, Michael Miebach, and Nikesh Arora.
The launch in Singapore marks a strategic step for Arta Finance, leveraging Singapore’s status as a global wealth hub.
Caesar Sengupta, CEO and Co-Founder of Arta Finance, emphasized that the platform aims to democratize access to sophisticated financial strategies traditionally reserved for the ultra-wealthy.
By establishing a presence in Singapore, Arta intends to serve a global investor base through this trusted financial center.
Arta Finance provides access to exclusive investment opportunities and sophisticated financial strategies typically available only through family offices and private banks.
The platform opens up alternative assets, offers liquidity through lines of credit for eligible members, and utilizes AI for intelligent investing in public markets.
Members can access a network of financial and lifestyle professionals to help manage and enjoy their wealth, while avoiding common administrative burdens and high fees associated with traditional financial advice.
Key features of Arta’s platform include access to alternative investments like private equity, venture capital, private debt, and real estate, with initial investments starting as low as S$10,000.
Arta partners with top-tier fund managers such as KKR and TPG to offer these opportunities.
The platform also uses AI to create personalized, automated portfolios, enabling direct indexing and risk management for investors, while maintaining low and transparent fees.
Security is a paramount focus for Arta, which employs robust measures including public key encryption, biometric and hardware-based authentication, and runs on the Google Cloud Platform.
Custody services are provided by BNY Pershing, the world’s largest custodian bank, ensuring a secure experience for members. Arta’s performance-based fee structure further aligns its incentives with the goals of its members.
Eric Schmidt, Co-Founder of Schmidt Futures and former CEO & Chairman of Google, praised Arta’s innovative use of AI and machine learning in investing strategies, highlighting the potential for significant value creation.
Arta Finance, headquartered in both Singapore and the U.S., has achieved notable recognition in the fintech industry, including the 2023 “Fintech Trailblazer” title by Nasdaq, a spot on Forbes’ Fintech 50 list, and the GGV Fintech Innovation Award. As a U.S. SEC-Registered Investment Advisor, Arta has successfully launched and expanded its presence in the U.S. market.