NAO, a Berlin-based Fintech, has raised €3.4 million in Seed funding, according to a company statement. The round was said to be led by a family office of a Swiss private investor.
The Wealthtech says it is on a mission to become the top investing platform for alternative assets, enabling access to various assets including private securities. NAO is an app-based co-investment platform.
As we all know, the private securities markets have boomed while publicly traded securities have declined due to overly aggressive regulation. NAO says it will cater to smaller investors with a minimum investment of just €1,000. Other assets expected to be available on the site are infrastructure projects and hedge funds.
NAO founder and CEO Robin Binder states:
“Everyone should be able to invest in alternative asset classes like private equity as easily as they do in stocks or ETFs. That’s why we’ve created the first broker for private and alternative investments. The trust of our investors is helping us realize our vision. With the fresh capital, we want to attract even more top asset managers as partners, expand our customer base internationally, and use our technology to make a previously illiquid market liquid.”
NAO investor Jakob Schreyer says alts are vital to be a successful investor.
“I am convinced that NAO, with its ‘digital-first’ approach, will unleash entirely new potential in the generation of ‘financial self-deciders. The NAO team’s track record to date is truly impressive. I am proud to have supported this pioneering work with ZEITGEIST X from the very beginning and look forward to the next milestones.”
NAO notes that it has been active in Germany since mid 2024 and recently entered Austria. Expansion into other European countries is on the list of things to do.
Currently, users may invest in five different asset classes from different banks and asset managers, such as FERI, UniCredit, UBS, and Vontobel. NAO just expanded its offering enabling venture capital investments.