Starting Monday, December 23, 2024, Coinbase (NASDAQ:COIN) is reportedly bringing onchain payments to the big screen at Regal.
For two weeks during the holidays / festive season, U.S. moviegoers are able to take advantage of a 10% discount on tickets and concessions when they can easily “pay onchain in person” with USDC on Base via the Coinbase Wallet.
From December 23 – January 6, movie goers across the United States can experience a new way to pay and save at Regal movie theatres.
In collaboration with Coinbase Wallet and Flexa, Regal will accept USDC payments on Base, the “low-cost” Ethereum L2, with a 10% discount.
This initiative showcases that onchain payments are increasingly “available for every day use.”
As explained in the announcement, USDC is described as the “digital equivalent of the U.S. dollar; it combines the stability of the U.S. Dollar with the speed of the internet and costs less than 1 cent per transaction.”
The update from Coinbase further noted that stablecoins, like USDC, are growing steadily; USDC market cap growth “in 2024 was 73.47%.”
Whether you’re catching a holiday blockbuster or grabbing snacks at the concession stand, customers can now “use USDC to pay onchain at the big screen.”
Ashlyn Turner, Marketing & Sales Manager at Regal said:
“We’re thrilled to bring onchain payments to a classic American pastime. For those already familiar with crypto, this is a chance to use digital dollars for a discounted night out. And for newcomers, the discount at Regal offers a glimpse into the benefits of onchain payments.”
This onchain payment experience was built by Flexa.
Flexa builds commerce tools to make it easy for firms of all sizes, from small businesses “to mainstream retailers, to accept crypto.”
Daniel McCabe, cofounder and CEO at Flexa said:
“We’re excited to work with Regal and Coinbase Wallet to deliver an elevated, user-first onchain payment experience for the holidays. Together, we’re creating a seamless way for moviegoers to save money while enjoying the benefits of digital currency in a secure and efficient manner.”
Coinbase also said it is pleased to showcase the growth of onchain payments in everyday life.
As clarified in the update, this experience applies “to ticket and concession purchases in person at all Regal locations.”