Formerly known as MicroStrategy, Strategy (NASDAQ:MSTR) has announced that it has sold debt for approximately $1.99 billion, after fees, and used the money to purchase Bitcoin (BTC). The company rebranded as Strategy this month (February 2025).
The company said it had purchased 20,356 Bitcoin at around $97,514 per BTC. Currently, Bitcoin is trading at $95.8K but has recently traded at around $107,000.
As of February 23, 2025, Strategy reported that it held an aggregate of approximately 499,096 Bitcoins, which were acquired at an aggregate purchase price of approximately $33.1 billion and an average purchase price of approximately $66,357 per Bitcoin, inclusive of fees and expenses.
The company also shared that from January 1, 2025, to February 23, 2025, its Bitcoin Yield was 6.9%, and BTC Gain was 30,702, and the Company’s BTC $ Gain was $2.941 billion (based on the market price of one Bitcoin on the Coinbase exchange as of February 23, 2025. For definitions of these terms, see “Important Information about BTC Yield, BTC Gain and BTC $ Gain KPIs” below.
BTC Yield is a key performance indicator that represents the percentage change, during a period, of the ratio between the company’s Bitcoin holdings and its Assumed Diluted Shares Outstanding.
BTC Gain is another KPI that represents the number of Bitcoins held by Strategy at the beginning of a period multiplied by the BTC Yield for such period,
BTC $ Gain is a third KPI that represents the dollar value of the BTC Gain calculated by multiplying the BTC Gain by the market price of Bitcoin.
The above are used to assess the performance of its strategy.
Strategy has emerged as a listed company that acts as a Bitcoin proxy. CEO Michael Saylor has predicted that Bitcoin will rise to $13 million per BTC by 2045.