Addepar, a wealth management technology platform, is charging into 2025 with several key updates that aim to enhance efficiency, improve insights, and strengthen client relationships for investment professionals.
From leveraging artificial intelligence (AI) to streamlining alternative investment workflows, the company’s updates reveal a sharp focus on building a faster, smarter ecosystem.
These developments underscore Addepar’s ongoing commitment to empowering its 1,000+ client firms managing over $6 trillion in assets.
The company outlines its 2025 roadmap, emphasizing workflow automation, data management, and platform intelligence.
The recent launch of Addepar Alts Data Management introduces AI-enabled technology that simplifies the complex process of handling alternative investments, delivering insights directly within the platform.
A partnership with Databricks bolsters this effort, integrating advanced AI while maintaining robust security protocols.
Looking ahead, Addepar plans to roll out an AI-powered assistant, enabling users to access real-time answers and insights, freeing up time for strategic tasks.
These innovations aim to enhance precision and efficiency, allowing advisors to focus on high-value client interactions rather than operational bottlenecks.
Complementing this technological push, Addepar’s collaboration with PrivateFundBenchmarks (PFB) offers clients insights into private market performance.
As explained in an update from Addepar, this integration provides access to PFB’s anonymized dataset of more than 1,500 funds and $300 billion in commitments.
Advisors can now benchmark private equity, venture capital, and other illiquid assets against industry standards, using customizable analytics to evaluate pacing, diversification, and manager selection.
Available via Addepar’s Marketplace, this tool empowers users to make data-driven decisions in a sector notorious for opacity, enhancing portfolio optimization and client reporting.
Leadership transitions also signal Addepar’s forward momentum.
The company has introduced its new Chief Compliance Officer, who brings over 20 years of experience from Goldman Sachs and Bridgewater Associates.
Preusch’s role is pivotal as Addepar scales globally, ensuring regulatory adherence across 45+ countries while fostering a culture of transparency and trust.
Her expertise in risk management and compliance aligns with Addepar’s mission to deliver secure, scalable solutions, particularly as the platform integrates AI and expands its data capabilities.
GenTrust, a registered investment advisor, reportedly leverages Addepar Alts Data Management to streamline its alternative investment processes, eliminating resource-intensive manual workflows.
Alex Ruiz, Head of Client Reporting, notes that the platform’s automation improves data accuracy and frees up staff for strategic initiatives, enhancing client service without expanding headcount.
This efficiency gain highlights how Addepar’s tools aim to translate into tangible benefits, enabling firms to scale product offerings in an increasingly competitive market.
By harnessing AI-driven efficiency with in-depth market insights, experienced leadership, and practical applications, Addepar is focused on transforming wealth management technology.