DealMaker, a tech-enhanced broker-dealer offering online capital formation services, has announced the acquisition of Rally On Media. The terms of the deal were not disclosed.
According to a statement distributed by DealMaker, Rally On Media has supported over $250 million in online investments since 2020.
Rebecca Kacaba, DealMaker co-founder & CEO, said their customers need three things to raise money on their own terms: technology to simplify the process, AI-powered conversions, and creative video campaigns.
“Rally On has mastered breakthrough creative video storytelling and content. Together, our customers now have access to another facet of world-class content that will be seamlessly integrated with our AI performance marketing engine—giving them the power to raise more capital faster.”
Alex Portera, Rally’s CEO and co-founder, will be joining DealMaker as VP of Creative and Content. Portera said that joining DealMaker will help them pair creative firepower with technology.
“Together, we’ll be able to help more customers raise capital faster and build deeper relationships with their audiences.”
DealMaker, founded on Toronto but how based in New York City, reports having supported over $2.3 billion in investments utilizing the full stack of securities exemptions.