Two Prime, an SEC-registered investment advisor and institutional lender with total assets under management of ~$1.75 billion, announced a $20 million equity investment led by MARA Holdings, Inc. (NASDAQ: MARA), deepening the companies’ existing relationship.
The investment round, which includes additional participation from Susquehanna Crypto, “formalizes MARA’s equity stake in Two Prime and builds on its previously announced allocation – expanding from 500 BTC to 2,000 BTC – into Two Prime’s institutional yield strategies.”
The transaction represents a “significant growth-stage investment as Two Prime scales its institutional offerings.”
This investment comes amid a surge in institutional interest in digital asset yield strategies, as entities look beyond simple asset appreciation.
With bitcoin increasingly held on corporate balance sheets, the demand for trusted, “yield-generating infrastructure is rising sharply – and Two Prime is uniquely positioned to meet this demand with its focus on security, transparency, and performance.”
Salman Khan, CFO of MARA, said they have allocated 2,000 Bitcoin to their platform to help generate yield as part of their broader treasury approach.
Two Prime’s yield strategies are designed “specifically for institutions, emphasizing capital preservation, risk-adjusted returns, and operational transparency.”
MARA’s investment reflects a “larger shift toward actively managed digital asset portfolios under disciplined, risk-aware frameworks.”
As institutional and sovereign players increasingly “embrace digital asset infrastructure, the Two Prime-MARA relationship represents a blueprint for the next generation of strategic treasury management in crypto.”
Serving clients ranging from corporate treasuries and miners to family offices, Two Prime combines “white-glove service with unmatched visibility into operations, strategy, and performance.”
Two Prime Lending, its credit team, is “one of the largest bitcoin-secured lenders in the world.”
As covered, MARA deploys digital energy technologies “to advance the world’s energy systems.”
Harnessing the power of compute, MARA transforms “excess energy into digital capital, balancing the grid and accelerating the deployment of critical infrastructure.”
Building on its expertise to redefine the future of energy, MARA develops technologies “that reduce the energy demands of high-performance computing applications, from AI to the edge.”