Gennius XYZ, Thredd Team Up to Drive Loyalty Rewards Innovation

Thredd, a global payments processor, is powering Gennius XYZ’s global expansion into new markets as its global issuer-processor partner, contributing to the fintech’s mission to tokenize loyalty rewards. With Thredd, Gennius XYZ can instantly issue virtual cards and scale its one-currency loyalty solution to customers worldwide.

Gennius XYZ is a global loyalty technology provider, enabled by financial institutions worldwide from Latin America to the Middle East, specializing in tokenizing assets and driving high-value consumer interactions for banks, fintechs, digital wallets, OTAs, airlines, and more. Its platform consolidates points, miles, and digital assets into a tokenized one currency and enables consumers to earn and redeem them across a marketplace of over 150 million merchants globally. By integrating with travel and commerce partners, it delivers flexibility for users while offering banks, fintechs, and digital wallets a white-label solution that strengthens customer loyalty and drives new revenue streams.

Through the partnership with Thredd, Gennius XYZ is bringing to market instant issuance of virtual cards, supporting multi-currency use cases where loyalty points function as a spendable one unified currency, domestic and cross-border. Gennius XYZ also gains access to reliable, cloud-native payments infrastructure that supports real-time authorization and cross-border scalability. The collaboration ensures the platform can meet growing demand while maintaining speed, flexibility, and security across multiple geographies.

“Gennius XYZ is changing how consumers think about rewards, and we’re proud to provide the processing backbone behind their global vision,” said Kevin Fox, chief revenue officer for Thredd.“Our platform is designed to help innovators move fast, expand internationally, and deliver payment experiences that didn’t exist before.”

“At Gennius XYZ, we believe loyalty points should be as valuable and usable as cash,” said CAO Rodrigo McCarthy. “Thredd gives us the scale and reliability to turn that belief into reality, enabling us to issue instantly, expand globally, and deliver seamless experiences to our partners and customers.”



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