Venture capital firms don’t have much appetite for consumer-goods products in their portfolios. .
According to Dow Jones VentureSource, venture firms invested a mere $116.6 million in food and beverage companies in all of 2012. By contrast, they invested $738.4 million in media and content companies during that period.
CircleUp Network offers “reg-D crowdfunding” for these businesses—a form of crowdfunding that allows accredited investors to back companies through an online platform in exchange for a stake in a business. (Read more about CircleUp and some of its key partnerships with industry giants in The Wall Street Journal.)
We spoke with CircleUp’s CEO and co-founder, Ryan Caldbeck, about the company’s progress giving consumer-goods businesses access to growth capital. Here’s an edited version of that interview.
How many startups have raised funding on CircleUp?
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