“We are the Explorers,” an Indiegogo campaign that aims to create a 30-second trailer about the US Space Program, reached its crowdfunding goal of $33,000 this morning, just five days after launching. Created by the Aerospace Industries Association (AIA) of America, the campaign was inspired by a nearly three-minute video that NASA released last year.
The clip, embedded below, gives a brief overview of NASA’s history and its latest developments in spacecraft technology, but federal law prohibits the agency from purchasing advertising time to air it. That will soon change, though, now that AIA — an aerospace trade group not affiliated with NASA — has reached its goal. The organization plans to convert NASA’s film into a 30-second trailer that will run in theaters across major US markets, beginning with the premiere of Star Trek: Into Darkness on May 17th.
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