In a little over a week since the launch of its crowdfunding campign on Indiegogo, organic meal-in-a-bag Ambronite has almost reached its $50k goal. Similar to Soylent but pushing their organic base, the Finish company wants to be known as the world’s first “Real Food Drinkable Supermeal” that fulfills daily nutrition recommendations in 2 minutes.
According to its campaign site, Ambronite offers everything your body needs. Ambronite’s founders developed the company with medical doctors and nutritionists to make sure that it fulfills European and American daily recommendations for energy, protein, vitamins, and micronutrients. The meals are also packed with natural phytonutrients, antioxidants, and healthy fatty acids.
The company also noted that each of its meals is completely non-GMO and contains no artificial vitamins or minerals, no artificial sweeteners, no added sugar, no artificial flavorings, no artificial colors, and no trans fat. It is also vegan and gluten free.
Created by a group of Finns, who enjoy starting up companies, climbing rocks, running triathlons and marathons, Ambronite’s meal-in-a-bag formula was created entirely organic ingredients. Co-founder Simo Suoheimo stated, “We had been solving the problem of busy eating for a long time, each of us from our own viewpoint. I have been preparing drinkable meals since 2007, and in early 2013 we got together and started developing the ultimate, nutrition fulfilling recipe with experts.”
Ambronite’s main mission is to help people lead enjoyable lives and make healthy eating as easy as 1-2-3. The company currently needs support to be able to revolutionize the world of healthy eating and start crafting Ambronite in scale.
Since last summer, Ambronite has successfully manufactured over a thousand meals for over 100 people, who have taken part in its limited beta. The feedback from the volunteers helped the company to perfect the recipe, production methods, packaging and taste. By reaching its goal, the funds will help the company produce meals in a large scale, and the world’s first Organic Drinkable Supermarket available across the world.
Once the company receives the funds from the campaign, it estimates that the delivers will start in September 2014 on a first come, first served basis. So far, it has received $47,128 from 415 backers. The campaign is set to end on July 3rd.
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