Taking time away from preparations for the release of his eleventh album, Carter V, American rapper Lil Wayne, also known as Weezy, decided to lend a hand to Fred Water Flask crowdfunding campaign by remixing Aaron “Jaws” Homoki’s techno beat in the California startup’s hilarious Kickstarter video.
As previously reported, the flask shape water bottle enables people to carry more water with them more often. These Fred Water Flasks are guaranteed against defects, BPA-Free and are available in brushed steel, charcoal, white and additional colors.The stainless steel flask is simply uncoated, brushed steel; the white, charcoal, orange, army green, and light blue Flasks have a matte finish and are powder coated for enhanced durability.
The team noted,”At Fred, we’re passionate about the healthy role water can play in people’s lives. When you drink more water and less sugar, good things happen. And since we like to make good things happen all the time, we created a way to keep water with you wherever you go: refillable Water Flasks. Fred Water makes drinking and carrying water stylish and effortless, and we’re always thinking of new ways to achieve our mission of “more water, less sugar.”
Co-founder and CEO of Fred Water, Adam Gayner stated, “Kickstarter is an exciting platform for opening a direct dialogue with fans, gaining valuable user feedback, and growing awareness for our pro-water, anti-sugar mission. At the same time, we can thank supporters for their pledges through various rewards including receiving one of the very first Fred Water Flasks before they hit retail shelves.”
A leading voice in the anti-sugar movement Dr. Robert Lustig, who is featured in the critically acclaimed documentary FED UP said, “The stark reality is there is too much sugar in our food supply. This inconvenient truth is finally becoming a part of the national conversation: from the water cooler to carpools to the boardrooms of the biggest corporations in the world. If we hope to turn the tide of preventable diseases such as Type 2 Diabetes and fatty liver disease, we must act now. Many companies are getting the message, and now promote low or no sugar alternatives. For those that do play a positive role in promoting a healthier culture, I applaud them.”
Sharing his thoughts about the already famous water flasks, Lil Wayne stated in the video, “Fred Water is dope, plain and simple.”
Besides music, Lil Wayne enjoys skateboarding, and he joined skateboarders Tony Hawk, Aaron “Jaws” Homoki and Chris Joslin on the Fred Water Flask Kickstarter to back the project.
Since its debut last week, Fred Water Flasks have already surpassed their initial $50,000 and are currently sitting at $73,159 thanks to 1,840 backers. It is set to close on December 31st.
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