San Francisco’s Publishing Firm McSweeney’s Seeks $150,000 on Kickstarter For Upcoming Projects

McSweeney's 3

McSweeney’s, a San Francisco-based publishing house, launched a Kickstarter campaign on Monday seeking to raise $150,000 for its new projects.

McSweeney's 1The company is looking to use the funds for the following:

  • Summer Issue for The Believer
  • Quarter Issue of Timothy McSweeney’s Quarterly Concern
  • Support for humor website, Internet Tendency
  • The podcast The Organist

During a recent interview with Buzzfeed, Shannon David, the development director of McSweeney’s, stated:

“It’s a big one for publishing projects on Kickstarter, it’s intending to support the next slate of publications and provide ongoing support for our website.”

The media outlet revealed that the move to getting money directly from its fans comes after McSweeney’s became a sponsored project of the nonprofit arts organization SOMArts, making it eligible for tax deductible donations. Jordan Bass, editor-in-chief of McSweeney’s, shared:

“Ultimately the transition is really about a long-term vision for making this sustainable and making this place really really stick to its ambitions and keep pursuing the big projects that we’ve made our name on.

McSweeney's 4David also explained:

 “We’ve already been really happy to see some support from our readership, it’s cool to see people really rally around us. If enough people pitch in, a relatively small contribution from a big group, we’re giving people a chance to participate in what we do in a way we haven’t done before.”

Bass then added:

“We’ve always been pretty open about that over the years, the viability of an independent press,” Bass said. “Trying to publish an experimental literary magazine is never going to be a blue chip enterprise.”

McSweeney's 2Backers of the project will receive rewards such as classic literary tote bag, a week of email correspondence with Nick Hornby, a short story by Rebecca Curtis written on homemade paper,  a short story about you by Sheila Heti, a choose-your-own animal painting by Eggers himself, and a letter written to the recipient of your choice by Spike Jonze on the cover page of the script of his science fiction love story Her.

Since its launch on Monday, the campaign has successfully capture over $22,000 from nearly 200 backers. It is set to close on June 5th.

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