Illinois Crowdfunding Bill Gets Approval in Both House & Senate

Anthony Zeoli

I am absolutely thrilled to be able to say that, after over a year of lobbying, this week the Illinois Intrastate Crowdfunding Bill (HB 3429) was approved. In fact, in a rare display of true bipartisan action (especially for Illinois), the bill was approved unanimously by both the House and the Senate. The Bill has now moved to the Governor’s desk for signature and there is a lot of excitement Governor Bruce Raunerbuilding among entrepreneurs and investors here in Illinois as we usher in the age of Illinois Intrastate Crowdfunding.

What the Bill Does.

The adopted Illinois Intrastate Crowdfunding Bill creates an exemption to permit “investment based” crowdfunding between Illinois companies and Illinois residents. Under the adopted Bill, Illinois companies will be able to solicit crowdfunded “investments” from Illinois residents. Additionally, unlike some other available methods of crowdfunded investments that are limited only to “accredited investors” (e.g. rich people), the adopted Bill allows any Illinois resident to invest.

For those unfamiliar with the concept, “investment based” crowdfunding is similar to the fundraising campaigns you see on Kickstarter and Indiegogo, except that with “investment based” crowdfunding, the person giving the money actually receives debt of/an ownership stake in the company in exchange for their money rather than a t-shirt or some other reward.  Put simply, the adopted exemption allows ANY Illinois resident to actually invest their money in an Illinois company in exchange for debt of/equity in the company.

While similar regulations currently exist in other states, once finalized by the governor, Illinois’ Bill will become one of, if not the, most competitive Intrastate crowdfunding regulations in the nation.

The Bill.

Seal of IllinoisFor a full copy of the final version of the Illinois Intrastate Crowdfunding Bill (click here: HB 3429). If you are looking for the “Cliffs Notes” version, here are some of the main points:

  1. Adds new definition of “accredited investor” which is now tied to the federal definition (see new 815 ILCS 5/2.34).
  2. Amends the transaction exemption provided by 815 ILCS 5/4(H) to allow for offers, sales and/or issuances of securities to any “accredited investor” and for the general promotion of the same (to the extent specified in the Bill).
  3. Provides new definition of “qualified escrowee,” which includes title insurance companies and banks authorized to do business in Illinois who maintain at least one (1) physical location in the state (see new 815 ILCS 5/2.35).
  4. Provides new Intrastate Crowdfunding Exemption (see 815 ILCS 5/4(T)). Highlights include:
    • $1,000,000 funding cap unless the Issuer has made available to prospective purchasers audited financial statements, in which case the funding cap will be $4,000,000. – See subsection (2)
    • Max amount received by an issuer from any particular purchaser (other than accredited investors) is limited to $5,000 per year. – See subsection (3). 
    • Requires use of a “qualified escrowee” for the collection of funds from potential purchasers. – See subsection (8). 
    • Requires the issuer, and each internet portal used, to establish commercially reasonable measures for limiting access to information to residents of Illinois. – See subsection (11).
    • Allows for “general announcement” of offering by issuer. – To be in final administrative rules. 
    • Requires delivery (or electronic access to) internally prepared quarterly financial statements/business reporting of issuer.  – To be in final administrative rules.
  5. Provides new definition of “registered internet portal.” (see 815 ILCS 5/2.36).
  6. Establishes new provision related to offerings made through a “qualified internet portal” (see 815 ILCS 5/8d). Highlights include:
    • Provides for an exemption from registration as a “dealer” or “investment adviser” under the Act for an internet portal that meets certain requirements. Specifies certain actions which do not, by themselves, constitute offering investment advice or recommendations. – See subsection (b).
    • The portal shall be owned by an entity organized, or otherwise qualified to do business, in Illinois and in good standing. – To be in final administrative rules.  
    • Allows for “general announcement” of offering by internet portal. – To be in final administrative rules.  

What’s The Next Step.

Elliot RichardsonAs Elliot Richardson of the Chicago-based Small Business Advocacy Council (SBAC) put it;

intrastate investment based crowdfunding can be an absolute game-changer for the Illinois small business community.”

The approved Bill truly has the potential to give Illinois businesses access to vast amounts of new capital. Not to mention, allowing Illinois’ residents the opportunity to invest in growing Illinois businesses (including, start-ups). Now it’s just a matter of educating people about this new form of capital/investment and how to use it.

While similar legislation has been enacted in several other states, the use of intrastate crowdfunding has been somewhat slow going (very slow actually). While that can be attributed, in part, to certain regulatory speed bumps  (which I believe we alleviated in the Illinois Bill), the primary reason for the slow use of intrastate crowdfunding is simply lack of information. Either entrepreneurs/investors get “investment based” crowdfunding mixed-up with reward sites like Kickstarter or Indiegogo (and become disinterested) or they don’t even know it exists.

Chicago City SkyscraperGiven the tremendous support by entrepreneurs and local businesses here in Illinois, I am certain that we can overcome this knowledge barrier. The Bill was lobbied for by the SBAC (which has over 400 small business members) and members of 1871 (a large local incubator). These are going to be some of the primary users of this Bill and they have already been made aware of the Bill’s existence. Now the only thing is to educate them on HOW to use it. To help facilitate this, I intend to revamp my previous bill lobbying site (www.illinoiscrowdfundingnow.com) to be an information hub for all things Illinois crowdfunding, including information on: how to use investment based crowdfunding, where to find relevant service providers, etc.

The approved Illinois Intrastate Crowdfunding Bill is extremely balanced and flexible and I am certain that once businesses and investors are made aware of its benefits, use of intrastate crowdfunding in Illinois will spread like wildfire. That being said, please forward this post along to help spread the word….


Anthony ZeoliAnthony Zeoli is an experienced transactional attorney with a national practice. Specializing in the areas of securities, commercial finance, real estate and general corporate law, his clients range from individuals and small privately held businesses to multi-million dollar entities. Zeoli is also an industry-recognized crowdfunding and JOBS Act expert who, most recently, has drafted a bill to allow for an intrastate crowdfunding exemption in Illinois, a copy of which can be found on his website: IllinoisCrowdfundingNow.com. Zeoli is also currently actively involved with the entrepreneurship program at the University of Illinois at Chicago as both a mentor and a student advisor and is an active advisory board member of the New York Distance Learning Association (NYDLA).


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