Swipe right on Tendr, and a beguiling bio of a company that converts footsteps into electricity might greet you. If you’re just not in the mood to help save the planet with this crowdfunding campaign, swipe left for a new prospect: Hummus Bros, a chain of restaurants and pop-ups serving healthy, tasty Mediterranean food, perhaps.
The “Tinder of equity crowdfunding,” Tendr is a new crowdfunding aggregator app that just launched in the UK, according to the company’s recent press release. Tendr is the brainchild of Lex Deak, founder of QVentures, a global super angel investment club, and, like the well-known “connecting” app, helps users quickly get up to speed on the latest campaigns on platforms from Crowdcube to Seedrs.
The frictionless app simplifies what you need to know about each campaign into digestible content that quickly tells users whether the deal is one for them or not. There’s a huge potential to apply this process to other alternative investments, such as debt and property, driving further funding to the businesses of tomorrow, and we’re planning to role this out soon as part of Tendr.
Here’s how it works: Download the app, available for iOS and Android, then use it to swipe through crowdfunding deals. Save favorites to explore later, and if you decide to invest, the app directs you to the relevant platform. Users can also set alerts to notify them when a campaign is set to end, or when a company is nearing its target, so that users have one last chance to decide on whether or not to invest in a round–all within the same app.
Crowdcube was one of the first equity crowdfunding platforms to sign up for the service. Its CEO, Darren Westlake, said,
Tendr will open our platform up to a whole host of new investors and is a great value-add for our portfolio of deals. We’ll be able to see the types of content that drive the highest level of engagement to the Crowdcube site. These learnings will be invaluable in making our campaigns more successful.
An open API allows different equity crowdfunding sites to sync up with Tendr and harness insights generated through the application. While the app has been designed for investors, it can be used by anyone to stay informed on the crowdfunding scene. Available in the UK, it will expand to Europe and beyond later this year.
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