Overfunding: Fitness Studio Core Collective Smashes £1.1 Million Funding Target on Seedrs

Core Collective, a London-based premium pay-as-you-go fitness studio, has successfully secured its initial £1.1 million funding target through its equity crowdfunding campaign on Seedrs. The company is now nearing £2 million.

As previously reported, Core Collective reports that bookings are its first studio have risen, and it is currently taking over 2,000 bookings per week. Classes currently offered as velocity, accelerate, resistance, power yoga, mat pilates, stretch, and sculpt:

We strip back the fads to provide clients with effective, honest and intelligent methods that value their time, lifestyle and goals – all within a relaxed, luxury environment where you want to hangout not just workout. We believe group classes are the future of training. They give the best value for money, create community and healthy motivation, and give a safe and knowledgeable environment to improve fitness. Our Level 3 qualified PTs provide the experience of a personal training session within our small group classes for a fraction of the price.”

Classes at Core Collective are relatively inexpensive, with intro classes being £20, single classes are £28, four classes are £90, eight classes are £170, and sixteen classes are £320. Unlimited passes are also offered, £220 per month. The company stated:

We don’t believe in locking clients into a membership unless they want it. We respect the need for flexibility and we want to be an adaptable component of people’s lives – not a chore – which is why we have created a series of dynamic pricing options.”

Funds from the Seedrs round will be used for Core Collection’s expansion. The initiative is set to close later this spring.

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