Bitcoin wallet Bread announced over the weekend its crowdsale completely sold out. The company launched the round on December 23rd with $12 million secured through its presale and a total of $32 million raised. The crowdsale was capped at the $20 million, which was achieved within 90 minutes.
Founded by Aaron Lasher, Aaron Voisine, and Adam Traidman, Bread states that it is the simple and secure bitcoin wallet that allows users to independently hold their own funds. Already it has customers in more than 120 countries, has $4 billion protected worldwide, and considers itself the fastest growing bitcoin wallet. The company revealed:
“As Bread prepares to rapidly expand into all aspects of global finance, we are launching the first-ever wallet-based rewards program, built around the Bread token. Bread tokens will unlock a long list of perks for users of the Bread platform. Token holders will enjoy discounts, sequential tiers of complementary or exclusive access to premium features, and full white glove service for our most elite customers.”
Bread also noted that tokens may be earned through various promotions, such as giveaways, opt-in surveys, or even automatic airdrops for frequent users. Bread tokens exist on the Ethereum network as a standard ERC-20 token, which the company explains means access to these perks can be freely bought, sold, or transferred independently of the Bread platform.
All funds from the token sale will be used to continue the expansion and growth of Bread’s bitcoin wallet platform. The company added that participants in the crowdsale were required to pass KYC verification.
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