wefox, the Berlin-based insurtech, is launching a new brand claim: “wefox Empowering Insurance”.
The new brand claim defines the company’s unique position “as more than just an insurance company.” It paves the way for wefox to also “provide a wide range of tech-enabled insurance solutions.”
“When we founded wefox it was with the simple promise of enabling people to be safe. We set ourselves the task of bringing insurance back to its roots – it had to be simple, easy, and fit for purpose so that people and all that they cherish are safe and protected from risk. We have always used technology to deliver on our promise. Over time we have learned a lot. We have seen gaps in the insurance ecosystem and realised that with the wefox technology platform we could empower more of our peers, brokers, and partners and help keep all of our customers safe.”
As noted in the update:
“Empowering insurance makes sense and is the obvious next milestone in our strategic business maturity. It underscores our commitment to using technology to provide insurance products that meet the needs of today and the uncertainties of tomorrow.”
wefox is continuing its efforts “to develop and refine its proprietary technology platform.”
The platform uses artificial intelligence, data analytics, and automation to streamline insurance processes, improve risk assessment, and enhance customer experiences, whether the customer is an insurance company, a broker, a partner or customer.
wefox was founded in 2015 “by Julian Teicke, Fabian Wesemann, and Dario Fazlic.”
wefox claims that it is “a category-defining insurtech platform that is connecting insurance companies, distributors, and customers, to give the world simple access to digital insurance solutions.”
The goal is to keep people safe by “making insurance 10x better through technology. wefox is the parent company of wefox Insurance, which is the in-house regulated insurance carrier.”