L’Atout has reportedly finalized a €2M pre-seed round to launch a platform to enhance employee benefits.
L’Atout confirmed raising €2M via an investment round that includes contributions from the Paris Region Venture Fund, the seed capital fund of the Paris Region managed by Karista, and Bpifrance in order to accelerate its development.
At the crossroads of two issues affecting companies and the world of work – pressure on purchasing power on the employee side and employee turnover on the HR side – the Paris Region start-up says that it offers “an affordable solution to unlock the often overlooked potential of employee benefits.”
L’Atout consolidates all employee benefits into “a single, intuitive interface complemented by a multi-benefit payment card. This streamlined approach empowers employers to assign a clear monetary value to each benefit, fostering unparalleled transparency and ease of use.”
Yvan-Michel Ehkirch, Managing Partner of Karista, said:
“When sustainable employment becomes a key to successful business development, innovative tools are also needed to effectively support the deployment and use of employee benefits. It’s a key element of HR management that is being renewed thanks to L’Atout.”
Following the COVID outbreak of early 2020, the rates of inflation and cost of living crisis have become major societal issues that are negatively impacting the lives of indviduals and the operations of business organizations. Even though we’re out of the worst time-period, brought on by the Coronavirus crisis, consumers and companies are struggling to cope with the new environment.
HR teams across the globe have been trying to recruit qualified canidates but are unable to offer highly competitive benefits packages due to the sharp rise in the cost of doing business. Due to these pressing challenges, it has become vital for startups to look for innovative solutions that can significantly streamline the recruitment and employee retention process.
A lot of resources are channeled towards hiring qualified professionals and then they need a certain amount of time to get used to their work environment. Startups should increasingly be focusing on helping companies and their workers build meaningful and productive relationships. One of the best ways to achieve employee job satisfaction is by providing comprehensive financial wellbeing benefits.
