Following the launch of its already successful equity crowdfunding campaign on Seedrs, employee and customer engagement provider Perkbox reportedly received a £2.5 million backing from Draper Esprit.
As previously reported, Perkbox has already attracted more than 300,000 paying members ranging from SMEs to large corporations including British Gas and BUPA since its debut in January 2015. The company revealed the monthly recurring revenue has grown 14 times to £1.4 million per month in 18 months, and has a financial uplift of 50% every quarter since launch, tripling sales in 2015 and expecting to triple sales again this year. Saurav Chopra, co-founder and CEO, recently stated:
“In creating lower staff turnovers and higher staff happiness, we encourage companies to view the perks and benefits scheme as an investment for future returns. Perkbox is about democratisation and raising capital through the community; this is our approach to democratising funding for high-growth startups for all. The UK market has embraced our mantra that a happy team equals a more productive team and our first equity raise on Seedrs offers investors and customers an opportunity to be part of Perkbox’s future success.”
Speaking about the Draper Esprit investment, Simon Cook, CEO, Draper Esprit, shared:
“We are excited to be leading this growth round in Perkbox alongside a great angel group and the crowd. Employee motivation is a fundamental issue for today’s best companies, small and large, and the Perkbox digital platform is the best we have seen. Perkbox sits alongside other investments we have made in the customer satisfaction space, such as Trustpilot and Conversocial, while its growing focus on employee well being exists with companies such as Graze, Push Doctor and Lifesum.”
The funds raised from Draper Esprit and Seedrs investors will notably fast-track Perkbox’s mission to transform unhappy workplaces stateside and across Europe having seen the appetite for the scheme in the UK. The estimated global potential is £22 billion and Perkbox has its sights firmly set on tapping into these markets.
Since its launch, the Seedrs initaitve has already secured its initial £1.5 million funding goal.
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