Real estate is a nice vertical in the crowdfunding space, and I’m particularly excited about the opportunities the niche brings to non-accredited investors who may not have the means to invest in real estate without being in a pool of fellow regular joes. This article is a relatively deep dive into the phenomenon that is real estate crowdfunding.
We’ve reported relatively extensively on the LUCI Project, which was accused of being fraudulent by some backers. What if those backers were wrong? Does the crowd’s due diligence have a shortcoming? This article seeks to wrap some context around these questions and includes comments from the project’s creator.
What is it like self-funding a studio album with the help of your fans and releasing said album to critical acclaim? Canadian progressive metal band Protest The Hero talked to Wired.co.uk in an effort to answer that very question. The short answer: “The campaign was so successful we had to sign some labels on for distribution, and it worked out well for us — the ball was finally in our court.”
Crowd feedback can go a long way toward informing product design for product creators willing to use crowdfunding. The Ostrich Pillow, which was crowdfunded on Kickstarter, is no stranger to this phenomenon. As this piece in Mashable explains, the crowd’s input spurred a second iteration of the Ostrich Pillow.