Bragi Dash, one of the most successful Kickstarter campaigns from 2014, has once again pushed back their shipping date for their wireless smart headphones. The young German company announced the delay in an post to crowdfunding backers. The update came after sharing a highly successful trip to International CES where they demoed a working prototype of the Bragi Dash.
Bragi was the recipient of not just one CES award, but two. The Dash headphones were acknowledged as; BEST OF CES 2015 in wearables and BEST OF CES 2015 in health & fitness. According to their statement only 15 “best of” awards were distributed so they certainly received their fair share.
The Dash is an appropriate name for an improbably small pair of bluetooth “smart” headphones. As most people know wearable tech is hot. The combination of the Internet of Things and wearable technology is just getting started and Bragi is currently in an enviable position.
In some respects Bragi is a benchmark crowdfunding campaign. The Dash is a top 20 crowdfunding campaign on Kickstarter for all time and top 5 in funds raised for 2o14. Having raised over $3.3 million on Kickstarter for a device that attempts to cram absurd amounts of technology into tiny earbuds, the campaign managed to allay backer concerns due to the creators background and professional approach.
“Early bird” supporters had originally expected to receive delivery of the very first pairs of headphones this past October (2014). Now, according to the campaign organizers, the first available Dashes will be shipped out in March or perhaps April.
A quick review of backer comments and just about everyone seems to be onboard. Transparency and communication from Bragi has been pretty consistent from day one. Yes we all know that “Kickstarter is not a store” but more than a few people treat it as such. In the end do you prefer to receive a Kreyos Watch type product? Or something that pretty much works? My money is on a quality product that hits most of the criteria outlined in the early specs.
The fact that a working prototype was demoed at CES -and tested by the geeks at Engadget no less – has set pretty high expectations.
March / April is just around the corner. We will be excited to hear about product versions of the Dash.
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