Facebook Announces New Charitable & Personal Fundraising Feature (Video)

Social media giant Facebook announced on Thursday it is launching a new fundraising feature that will allow users to raise funds for six types of spending, which are education, medical, pet medical, crisis relief, personal emergency, and funeral and loss.

The Facebook team revealed:

“Personal fundraisers allow people to raise money for themselves, a friend or someone or something not on Facebook, for example a pet. Personal fundraisers will launch in the US for people aged 18 years or older, and in beta over the next few weeks, as we hope to continue to learn and improve the product to make it even more useful. For example, we will begin with six specific categories for critical financial needs and include a 24-hour fundraiser review process. As we learn more, we hope to expand our categories and automate more of the review process. Personal fundraisers allow people to reach friends where they already are to quickly build momentum for their cause. Friends can donate in a few taps with secure payments, without leaving Facebook. Since you can see real profiles on Facebook, donors will see how they are connected to the person who created the fundraiser, the person benefiting and others who are supporting the fundraiser.”

To see more about this feature, check out the video below.

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